Google Maps is web-mapping service developed by Google. It provides a satellite imagery,
street maps, street 360°-views, Google traffic (real-time conditions), and route-planning.
One of many Google Maps features is it allows the users to give a rating, add some photos
and leave a review of some places where they might ever visited or have few information
about the places. By sharing some information about some particular places on review such
as hotel, tourist sites, stores, restaurant, etc. it can help people who intend to visit the places
to get information about it. By this article, the writer aims to find out the language used by
the Google Maps users particularly, Indonesian local guides in giving the review of some
particular places. Do they use their native language, Indonesian or even foreign language?
Therefore, the scopes of this writing cover: 1) classification of the local guides based on
the language used to give review in Google Maps 2) analyzing the language used by local
guides. The data of the article is limited only a hundred Indonesian Local Guides, chosen
randomly and by the numbers, it obtained 6319 reviews. The writer would use the data
from some reviews on Google Maps. The steps would take to reveal all issues in this paper
as follows: 1) collecting and reducing the data by listing a hundred Indonesian Local
Guides, 2) identifying the reviews given based on the language that is used, whether it is
frequently in Indonesian, English or even native language; 3) analyzing the language used
based on its content, and 4) concluding all the findings. It can be concluded that mostly,
ILGs use English to review various places on Maps. They have tendency to write in English
for possibly particular reasons. Some public places are often being reviewed using English,
even it is certain that majority of people who are looking for some information from Maps
are local people (Indonesian). Some reviews written by ILGs do not completely provide
information about the details of the place