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PATENT PROTECTION AND PROJECT MANAGEMENT IN THE DEVELOPMENT OF NEW CROP VARIETIES: CASE STUDY OF THE HIGH PECTIN TOMATO
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Abstract
Intellectual property is only one element of successful R&D. Our case study tracks a GM crop variety from R&D to processing and retailing. One finding that emerged was the importance of factors besides patent protection for developing a new technology, such as effective partnering and supply chain management.Research and Development/Tech Change/Emerging Technologies,