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A methodology of analysis and selection of Business Development Projects on a Regional Subcontinental Scale

Abstract

The objective of this paper is to set up, among a group of projects and by means of multivariate techniques, a selection process that allows to choose those with the best performance and to establish the factors and variables characterising successful cases. This way, we can offer a model for the evaluation and selection of development projects. New ideas and approaches for the promotion politics of business services should come out of the extraction of common models and behaviours among the cases with best performance. More specifically, for the empirical development of this research, we have used the project portfolio of business development services of the Inter-American Development Bank between 1995 and 2002. JEL classification: Keywords: business development project, factor, cluster

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