Survival Analysis in Tourism Demand: The length of stay in Latin American destinations

Abstract

This article analyses the determinants of the length of stay of Portuguese tourists taking vacations in Latin America, based on a questionnaire distributed on flights of a Portuguese charter airline, Air Luxor. A survival model is adopted to measure the relationship between vacation length and covariates. It is concluded that the most affluent tourists, who are motivated by culture, climate and security, will have the longest stays. The policy implication is derived.duration models; heterogeneity; tourism; Latin America.