José Filipe

Manuel A. Ferreira

Manuel Coelho

Selvarasu A.

English

Research Papers in Economics

A Framework Linking Intangible Resources and Capabilities to Sustainable Competitive Advantage.&quot;//Strategic Management Journal,

A Marketing View of

Alliances and Networks.&quot; //Strategic Management Journal,

and Jean-Marc Xuereb &quot;Strategic Orientation of the Firm and New Product Performance.&quot;//Journal of Marketing Research

Assessing Advantage: A Framework for Diagnosing Competitive Superiority.&quot; //Journal of Marketing,

Asset Stock Accumulation and Sustainability of Competitive Advantage.&quot;//Management Science,

Balance in Service System Design.&quot;

Better Measurement and Management of Brand Value.&quot;

Competitive Advantage: Creating and Sustaining Superior Performance.

Conceptualizing, Measuring, and Managing CustomerBased Brand Equity.&quot;//

Continuous Learning about Markets.&quot;//California Management Review (Summer),1994a.-pp 9-31.

Corporate Innovation: Marketing and Strategy. Australia: Croom Helm Ltd.,

Customer Value: The Next Source for Competitive Advantage.&quot;//

Determinants of Long-Term Orientation in Buyer-Seller Relationships.&quot;//

Developing a Customer-Value Based Theory of the Firm.&quot;

Diffusion of Innovations. fourth edition.

Dynamic Marketing Behavior: A Functionalist Theory of Marketing.

Eisner.//Strategic Management: Text and Cases.

Factors Affecting Trust

Firm Resources and Sustained Competitive Advantage.&quot;

How Herb Keeps Southwest Hopping.&quot;// Money,

Just-in-Time Exchange Relationships

Managerial Representations of Competitive Advantage.&quot;//

Market Orientation and the Learning Organization.&quot;//Journal of Marketing,

Market Orientation:

Market Orientation: Antecedents and Consequences.&quot;//Journal of Marketing,

Marketing in an Information Intensive Environment: Strategic Implications of Knowledge as an Asset.&quot;//Journal of Marketing,

Marketing Strategy: An Assessment of the State of the Filed and Outlook.&quot;//Journal of the Academy of Marketing Science,

Modeling Dyadic Interactions and Networks

Networks: Between Markets and Hierarchies.&quot;//Strategic Management Journal, 1986.-No. 7.-pp 37-51. Treacy, Michael and Fred Wiersema.. The Discipline of Market Leaders.

On Strategic Networks.&quot;//Strategic Management Journal,

Organizational Innovation: Review, Critique,

Organizational Learning.&quot;

Relationships Between Providers and Users of Marketing Research:

Strategic Alliances: A Synthesis of Conceptual Foundations.&quot;//Journal of the Academy of Marketing Science,

Strategic Intent.&quot; //Harvard Business Review,

Strategic Market Planning: The Pursuit of Competitive Advantage.

Survival Strategies in a Hostile Environment.&quot; //Harvard Business Review,

Sustainable Advantage.&quot; //Harvard Business Review,

Sustainable Competitive Advantage in Service Industries: A Conceptual Model and Research Propositions.&quot; //Journal of Marketing,

Sustainable Competitive Advantage: Combining Institutional and Resource-Based Views.&quot;//Strategic Management Journal,

Sustainable Competitive Advantage: What It Is, What It Isn’t.&quot; /Business Horizons,

The Anatomy of Competition.&quot;//Journal of Marketing,

The Brand Name CEO.&quot; Across the Board,

The Capabilities of Market-Driven Organizations.&quot;

The Commitment-Trust Theory of Relationship Marketing.&quot; //Journal of Marketing,

The Comparative Advantage Theory of Competition.&quot;//Journal of Marketing,

The Core Competence of the Corporation.&quot;// Harvard Business Review,

The Cornerstones of Competitive Advantage: A ResourceBased View.&quot; //Strategic Management Journal,

The Effect of a Market Orientation on Business Profitability.&quot; //Journal of Marketing,

The Product and the Brand.&quot; //Harvard Business Review,

The Resource-Advantage Theory of Competition: Dynamics,

Toward a General Theory of Competitive Rationality.&quot;

Valuing Market Strategies.&quot;//

The Sustainable Competitive Positional Advantage of English Dailies: A study for the State of Tamilnadu (India)

http://pascal.iseg.utl.pt/~depeco/wp/wp572008.pdf

The Sustainable Competitive Positional Advantage of English Dailies: A study for the State of Tamilnadu (India)

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Research Papers in Economics