COMPETENCE ACQUISITION IN RETAIL FOOD: EFFICIENT CONSUMER RESPONSE AND ENVIRONMENTAL MANAGEMENT

Abstract

Based on interviews with retail food store managers and a subsequent survey, this paper traces the pathways that spawn competence acquisition in the retail food industry. It finds that having an essential capability for learning, that is, obtaining new ideas, concepts, methods, tends to breed competencies in a number of areas which are of both business and social significance. In this study, the capacity of this essential capability to generate competencies in efficient consumer response (ECR) and environmental management (EM) are examined. These competencies have attracted the attention of the retail food industry in its efforts to become more competitive with alternative retail food channels. The results show that firms possessing the essential capability of generating new ideas are more likely to have higher sales per square foot. Ties with suppliers lead to higher sales per square foot through improved environmental practices and more consumer education. Technical assistance helps retail grocers acquire a social competence in environmental management.Agribusiness, Environmental Economics and Policy, Industrial Organization, Marketing,