The link between strategic planning and firm performance has been studied for over two decades. This paper examines this link, with emphasis on small agribusiness firms. A model of strategic planning and performance is developed and applied to small agribusiness firms. Implications for research and limitations are discussed.Agribusiness,

Peterson, H. Christopher

Phillips, Jon C.

English

Research Papers in Economics

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STRATEGIC PLANNING AND FIRM PERFORMANCE: A PROPOSED THEORETICAL MODEL FOR SMALL AGRIBUSINESS FIRMS

STRATEGIC PLANNING AND FIRM PERFORMANCE: A PROPOSED THEORETICAL MODEL FOR SMALL AGRIBUSINESS FIRMS

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