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New Zealand Agribusiness Success: An Approach to exploring the role of strategy, structure and conduct on firm performance
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Abstract
This paper presents a framework to explore agribusiness success in New Zealand. The framework provides the basis for historical analysis. It draws on existing theory based on the structure-conduct-performance paradigm but expanded to take account of firm strategy and the analysis of value chains.Agribusiness, structure, conduct, performance, history, Agribusiness,