Factors influencing travellers. mode choices: case study of Bari

Abstract

At present, the structural reform of the Italian local public transport is aimed at a potential re-launching of the sector which should make the engaged resources more productive, and, at the same time, at the achievement of more general objectives linked to sustainable mobility. In this light, on the one side, in this paper the case of Bari will be examined in depth as an example of in house assignment of transport service. On the other side, this paper presents some empirical results stemming from the estimation of a random utility model. The main findings are that notwithstanding the existence of a mediocre transport urban service, people would be in favour of using buses in the future. But this shift towards public transport needs to be encouraged through appropriate policies which could culminate in the achievement of a greater sustainability, otherwise we will most certainly have a difficult future characterised by higher car ownership and car usage.urban transport; random utility model; sustainability