This article traces the evolution of what has become known as the business entertainment format on British television. Drawing on interviews with channel controllers, commissioners and producers from across the BBC, Channel 4 and the independent sector this research highlights a number of key individuals who have shaped the development of the business entertainment format and investigates some of the tensions that arise from combining entertainment values with more journalistic or educational approaches to factual television. While much work has looked at docusoaps and reality programming, this area of television output has remained largely unexamined by television scholars. The research argues that as the television industry has itself developed into a business, programme-makers have come to view themselves as [creative] entrepreneurs thus raising the issue of whether the development off-screen of a more commercial, competitive and entrepreneurial TV marketplace has impacted on the way the medium frames its onscreen engagement with business, entrepreneurship, risk and wealth creation
