Andersen, Maj Munch

The literature on ‘green business models’ is rapidly developing these years. This paper suggests that much existing work on green business models lacks a deeper theoretical understanding of eco-innovation and the green economy. The paper forwards an evolutionary economic perspective on green business models. This perspective departs in important ways from other approaches to green business models the implications of which are sought clarified and discussed in the paper. The paper argues for the need to link up green business model innovation to aggregate green economic change. The paper posits that the greening of the economy has reached such a stage of maturity where a generic ‘green business model’ is apparent. The paper points to eight characteristics of eco-innovation on the basis of which key changes to the business model are identified and schematised for the different stages of the green economic change

Online Research Database In Technology

Frugal Innovation and Green Business Models - DTU Orbit (08/11/2017) Frugal Innovation and Green Business ModelsThe literature on ‘green business models’ is rapidly developing these years. This paper suggests that much existing workon green business models lacks a deeper theoretical understanding of eco-innovation and the green economy. The paperforwards an evolutionary economic perspective on green business models. This perspective departs in important waysfrom other approaches to green business models the implications of which are sought clarified and discussed in the paper.The paper argues for the need to link up green business model innovation to aggregate green economic change. Thepaper posits that the greening of the economy has reached such a stage of maturity where a generic ‘green businessmodel’ is apparent. The paper points to eight characteristics of eco-innovation on the basis of which key changes to thebusiness model are identified and schematised for the different stages of the green economic change. General informationState: PublishedOrganisations: Department of Management EngineeringAuthors: Andersen, M. M. (Intern)Number of pages: 19Publication date: 2015 Host publication informationTitle of host publication: Proceedings of the ISPIM Innovation Summit 2015Publisher: ISPIMMain Research Area: Technical/natural sciencesConference: ISPIM Innovation Summit, Brisbane, Australia, 06/12/2015 - 06/12/2015Source: PublicationPreSubmissionSource-ID: 119062195Publication: Research - peer-review › Article in proceedings – Annual report year: 2015 

Frugal Innovation and Green Business Models

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Frugal Innovation and Green Business Models

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