Exploring an avenue of Research
- Publication date
- Publisher
- 2013
Abstract
The phenomenon of ‘digital living’ is to a high extent influenced by
the introduction of new media into society. Especially, social media are
affecting the digital world of today and are setting the agenda for social
connectedness in private, public and commercial networks. Based in an initial
desire to explore a research agenda for the workings of social media in network
structures a look into the literature on social media within the field of
Information Systems sparked an interest in exploring a new research perspective
for social media. Reviewing the IS literature it is apparent that the perspective of
the ‘media’ as an artifact of social media has been neglected in existing
literature. Based in this, this paper proposes research possibilities for
investigating the ‘media’ of social media as well as some theoretical
considerations that could aid the investigation. Finally, potential outcomes of
pursuing the possible research area are outlined