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Analysis of social psychology and contact the Mainland news of Taiwan audience

Abstract

自2008年以来,随着ECFA的签订、两岸三通的实现、大陆民众赴台个人游的开启,两岸在经济合作和人员往来中有了突飞猛进的发展,两岸关系大幅改善,但与此同时,政治、军事、文化、新闻等领域互动相对滞后的“短板”日益彰显,两岸双方如何巩固互信、累积共识、创造条件、破解难题,已经越来越迫切。两岸在制定政策时需要建立在具有相当共识的主流社会舆论基础上,才能推动双方进一步的交流与互信。对于大陆方面来说,有必要深入地展开对台湾地区舆情动向的研究,尤其是不能忽略对台湾“民意”的载体——受众这一群体的研究。 本文通过分析台湾受众的社会心理和媒介接触情况,来探寻建立两岸民意的沟通与共融之路径。研究发现,在独特的...Since 2008, with the signing of ECFA, the realization of “Three Links” and people from the Mainland to Taiwan as individual tourists, the relationship between the Mainland and Taiwan has made a rapid progress in the development of economic cooperation and people-to-people exchanges. However, the field of politics, military, culture and news interaction has lagged far behind. For the Mainland and T...学位:文学硕士院系专业:新闻传播学院_新闻学学号:1052010115292

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