Modern developments in microscopy and image processing are revolutionizing
areas of physics, chemistry and biology as nanoscale objects can be tracked
with unprecedented accuracy. The goal of single particle tracking is to
determine the interaction between the particle and its environment. The price
paid for having a direct visualization of a single particle is a consequent
lack of statistics. Here we address the optimal way of extracting diffusion
constants from single trajectories for pure Brownian motion. It is shown that
the maximum likelihood estimator is much more efficient than the commonly used
least squares estimate. Furthermore we investigate the effect of disorder on
the distribution of estimated diffusion constants and show that it increases
the probability of observing estimates much smaller than the true (average)
value.Comment: 8 pages, 5 figure