Institute of Transport Studies, University of Leeds
Abstract
This report sets out the preliminary findings of a series of
questionnaire shopper surveys at five convenience foodstores in
West Yorkshire. The surveys, which form the second phase of a
current research study, followed an earlier series of surveys,
the results of which were given in a report produced earlier this
year 1 .
The questionnaire surveys were carried out in May-June 1983
and the information obtained comprised that on the shopper and
shopper's household together with trip, travel mode and
attitudinal data