While the field of EU studies has generated a rich theoretical literature, the usefulness of analyses of the EU for broader processes of regional governance has been questioned. At the same time much recent scholarship on the EU has examined the Union’s external relations as opposed to its internal governance. At stake in both of these debates are questions about the nature of the EU, what it represents and how it should be conceptualised. By examining the conceptual literatures on EU ‘actorness’, the governance of EU external relations and policy and academic discourses of comparative regional integration, this paper argues that approaches informed by broadly constructivist insights carry significant promise and can help to answer questions about the EU’s role in world politics that perplex both the policy and the academic imaginations