In 2008 and 2009, JRC-IPTS cooperated with Akdeniz University (UNIAKD) to analyse food quality assurance schemes in Turkey. The governance structure of food quality assurance in Turkey is explained, which includes public, semi-public and private institutes, laws and legislations, policies and research. Lack of consumer and producer quality awareness is determined as the main problem by SWOT and Logical Framework Matrix (LFM) studies. A Rapid Rural Appraisal (RRA) study was conducted by interviewing local stakeholders. Turkish producers' knowledge is limited and their quality perception focuses mainly on food safety. There are barriers in exports due to quality that reduce the Turkish share in world food markets. The study concludes with several recommendations on how problems in Turkish food quality assurance schemes could be effectively overcome.JRC.DDG.J.5-Agriculture and Life Sciences in the Econom