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Market response measurement using the multinominal, multiattribute logit choice model

Authors
Publication date
1 January 1980
Publisher
Massachusetts Institute of Technology

Abstract

Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1980.MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEYBibliography: leaves 74-75.by Peter Manning Guadagni.M.S

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