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Raconter des histoires aux adolescents dans les mondes virtuels. Vers une échelle de mesure multimédia du phénomène de transportation
Authors
26ième Congrès de l'Association Française du Marketing
Mehdi Gherbi
Claude Pecheux
Benny Rigaux-Bricmont
Publication date
1 January 2010
Publisher
Abstract
Abstract is not available.
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DIAL UCLouvain
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oai:dial.uclouvain.be:boreal:1...
Last time updated on 14/05/2016
