The principal purpose of this theoretical analysis is to identify the different assumptions between
Europe and Turkey regarding the axiological perspective which distinguishes the value
judgments used as an instrument of persuasion by each culture. For decades, Turkey’s accession
process within the EU is a highly controversial issue which has been an intensive process,
brimmed with ups and downs. Due to its geopolitical position and cultural identity, as a Muslim
secular state, Turkey is a cultural bridge between the West and Muslim countries, making it particularly
important in cultural diplomacy for EU foreign policy. Nevertheless, the cultural misunderstanding,
the misinterpreted perceptions, the axiological nihilism between Turkey and the
EU seems to be the sources of tension for Turkey’s accession. The recent official declaration
by both sides, which is dialectic rather than a consensus, has also deteriorated the diplomatic
ties established between them, while also underlining the weaknesses of cultural diplomac
