Summary. It is now 20 years since the Single Market Programme was launched with the goal of eliminating barriers to the movement of goods, services, capital and people. Over this period the EU has made substantial progress through a truly impressive legislative effort. But in the process have Europeans really become more “European”? While large industries have embraced the opportunities of the Single Market to become more international in outlook, Europeans basically continue to shop, invest and work at home. And though equity markets are still making progress, the integration of product markets appears to have stalled, and labour remains largely fragmented
