Dissertação (mestrado) - Universidade Federal de Santa Catarina, Centro de Filosofia e Ciências Humanas, Programa de Pós-Graduação em História, Florianópolis, 2013.Abstract : The Sekai Kyusei Kyo of Brazil, religion of Japanese origin, has as guideline the teachings of his founder Mokiti Okada, the Mister of the Light Messiah Meishu-Sama. Among the teachings of Meishu-Sama it can stand out Johrei, as a religious practice, that seeks the cure of stains in the body and the people's spirit. Another quite spread practice now is the "Practice of Sonen", thought in action, that can also be outstanding as one of the mechanisms of religiosity of the messianic ones, practice this stipulated by the current spiritual leader Yoiti Okada, entitled like Kioshu-Sama. Those religious practices among other, as the dedication, appreciation to the Beautiful, natural feeding, they can be considered as basic beginnings for the formation comportamental of the members of that institution. The guidelines for that conduct ideal are last not only for the teachings of the you lead, as well as in the publications of the institution, as the doctrinaire books produced by ministers of the church and the vehicles of information as newspapers. And it is through the analysis of those official publications that this work was developed, in the attempt of understanding the family idea and prosperity inserted in the official vehicles of the Sekai Kyusei Kyo of Brazil, the Messianic Newspaper and the Izunome Magazine, tends as temporary cutting the years of 2007 the 2011. More specifically a present section in these publications was analyzed, to "Experiences in practice of the faith", where the reports of members are presented on their existences with those religious practices. This work was accomplished noticing that section as a disciplinary mechanism for the followers, because besides the depositions on the religious practices there is also the description of attitudes considered ideals and inadequate for the conduct of a messianic one, that should have as objective helps the construction of the utopian Paradise on Earth