In this paper, we consider a proper modification f:M~→M between
complex manifolds, and study when a generalized p−K\"ahler property goes back
from M to M~. When f is the blow-up at a point, every generalized
p−K\"ahler property is conserved, while when f is the blow-up along a
submanifold, the same is true for p=1. For p=n−1, we prove that the class
of compact generalized balanced manifolds is closed with respect to
modifications, and we show that the fundamental forms can be chosen in the
expected cohomology class. We get some partial results also in the non-compact
case; finally, we end the paper with some examples of generalized p−K\"ahler
manifolds.Comment: 22 pages, revised extended versio