Reconsidering the Challenges of mPayments: A Roadmap to Plotting the Potential of the Future mCommerce Market

Abstract

The current market penetration of mobile phones in conjunction with an expected growth of mCommerce offers a high potential for the growth of mPayment over the next few years. Research analysts have predicted that mPayments will gain a significant foothold in coming years although high-speed data services and the requisite demand will not materialize overnight. A wide variety of mPayment technologies are available today, but the value of such services is not clear. Services launched have seen both success and failure and therefore service providers need a realistic vision of the future. This paper explores the factors that affect the growth of the mPayments market and attempts to provide a roadmap for reassessing the potential success of this future market. 1

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