We investigate the large-time asymptotics of nonlinear diffusion equations
ut=Δup in dimension n≥1, in the exponent interval p>n/(n+2), when the initial datum u0 is of bounded second moment. Precise
rates of convergence to the Barenblatt profile in terms of the relative R\'enyi
entropy are demonstrated for finite-mass solutions defined in the whole space
when they are re-normalized at each time t>0 with respect to their own
second moment. The analysis shows that the relative R\'enyi entropy exhibits a
better decay, for intermediate times, with respect to the standard
Ralston-Newton entropy. The result follows by a suitable use of the so-called
concavity of R\'enyi entropy power