Business excellence models based on vedic hindu philosophy

Abstract

The search for excellence and all-round happiness has been the important objective of mankind since decades. Happiness can be attained either through self-exploration or through fulfillment of appropriate desires and physical facilities. When someone tries to attain happiness through the latter, creation and distribution of products & services, occupy the central stage which is translated into business. In Vedic Hindu Philosophy, business is seen as a legitimate, integral part and parcel of society. Its core function is to create wealth for society through manufacturing, domestic distribution, international trade, financing and other such related activities to satisfy consumer need & wants. It emphasizes the need to work for an economic structure based on Sarva Bhaum Vyavastha which means "the well being of all human being " and to serve for the society. To enhance the benefits of business as profit, goodwill and other lot many factors, it needs to achieve all round excellence where maintenance of quality becomes important factor. The paper contains a broad discussion on business excellence and quality models of few countries and establishes a relationship of these with the similar inferences as already existing in the Vedic Hindu literature or philosophy. A new outlook to business excellence has been tried by taking clues and instances from Vedic Philosophy, which provides another important platform towards building business excellence models in future for betterment. Key words: Business, excellence models, hindu vedic philosophy, values. 1