'Islamia College Peshawar - Department of Psychology'
Abstract
Includes bibliographical references.Some implications of the information content of expressed attitudes are discussed, and the literature on attitude change reviewed with this attitude-dimension in mind. 226 Ss responded to a scale measuring attitudes toward Africans, either on an individual basis in writing, or orally under pro- or anti-African normative pressure in an Asch-type situation. The confederates were successively replaced by naive Ss. Extreme attitude change was found, but the personality correlates of change were unclear. A laboratory analogue of the perpetuation of attitudinal norms was successfully provided. These and certain unexpected results are discussed