This paper analyses how government popularity was shaped in the UK during the COVID-19 pandemic. Using daily data for the Conservative party popularity rate, we find that their popularity was strongly dominated by factors related to the pandemic, more so by the political cases linked to its management and the measures that the government undertook than by the direct health impact of the coronavirus. The government stringency measures became more harmful for government popularity over time, especially when the pandemic metrics calmed down. The economy played a very marginal role in shaping government popularity during that period.</p
