Strategies for digital transformation in SMEs: the impact of timing and speed

Abstract

Digital transformation (DT) has emerged as a critical concept in organizational contexts, driven by the adoption and implementation of digital technologies. This paper aims to explore the challenges faced by small and medium-sized enterprises (SMEs) in successfully implementing digital transformation and identify strategic options available to them. Preliminary results from a systematic literature review is presented, focusing on empirical evidence on the integration of digital technologies in SMEs. The review revealed key challenges in strategizing for digital transformation and categorized them accordingly. Additionally, the study sheds light on digital strategies for SMEs. The findings contribute to the understanding of why some DT initiatives fail and provide insights into how SMEs can leverage digital transformation for success. By addressing the challenges and exploring strategic options, this research aims to assist SMEs in navigating the complex process of digital transformation