Factors Influencing Visual Communication Design Students’ Satisfaction Toward Tencent Meeting of Online Class at a Public University in Chengdu, China

Abstract

Purpose: The purpose of this paper is to examine the factors influencing visual communication design students’ satisfaction toward Tencent Meeting of online class at a public university in Chengdu, China. Research design, data and methodology: The research methodology used in this study was quantitative research and questionnaire to collect data. Based on the review of prior literature, a model of teacher self-efficacy, student self-regulation, student engagement, and course design/structure pairs with visual communication design students’ satisfaction with using Tencent Meetings for online classes was designed. Sixty valid questionnaires were collected from third-year undergraduate students majoring in visual communication design at a public university in Chengdu. Multiple linear regression was used to analyze the data. Results: The results of the study showed that students’ participation in course design/structure was statistically significant on students’ Tencent conferencing for online classroom satisfaction, p < 0.001. furthermore, the test also found that Teachers’ self-efficacy (β = 0.055, p = 0.487 ), and student self-regulation (β = 0.056, p = 0.492) did not significantly influence Students’ satisfaction towards online class using Tencent meeting. Conclusions: The results of the study showed that most of the visual communication design students were satisfied with the use of Tencent meeting for the online class, and the students could learn, communicate, and collaborate well through this platform, which provided a satisfactory learning experience for the students. Secondly reasonable course design/structure and active student participation are the key factors for student satisfaction, emphasizing the important impact of course design and student participation on online courses, which can be improved through improvements in these areas