Digitization provides entirely new affordances for our economies and societies. This leads to previously unseen design opportunities and complexities as systems and their boundaries are re-defined, creating a demand for appropriate methods to support design that caters to these new demands. Conceptual modeling is an established means for this, but it needs to be advanced to adequately depict the requirements of digitization. However, unlike the actual deployment of digital technologies in various industries, the domain of conceptual modeling itself has not yet undergone a comprehensive renewal in light of digitization. Therefore, inspired by the notion of Industry 4.0, an overarching concept for digital manufacturing, in this commentary paper, we propose Modeling 4.0 as the notion for conceptual modeling mechanisms in a digital environment. In total, 12 mechanisms of conceptual modeling are distinguished, providing ample guidance for academics and professionals interested in ensuring that modeling techniques and methods continue to fit contemporary and emerging requirements
