Introduction: Even though tobacco is not a banned substance, there are moral principles guiding its use and advertisement. Among the ethical or moral principles guiding tobacco use are the sale of tobacco products to minors and the smoking in public places. Enforcement of legislation on such moral principles appear to be weak or nonexistent.
Purpose: The purpose of this study was to examine ethical (moral) issues and the use of tobacco among secondary school students in Calabar Education Zone of Cross River State, Nigeria.
Methodology: The study was guided by three research questions. The survey research design was adopted in the study. The population of the study comprised 6,361 public secondary school students from 77 public secondary schools in the study area. Stratified and proportionate sampling techniques were used in selecting a sample of 620 respondents from 25 randomly selected secondary schools in the area. The instrument used for the study is a self-structured and administered questionnaire tagged: “Ethical Issues and Students' Tobacco Use Questionnaire (EISTUQ).” The instrument was treated using the Cronbach Alpha reliability method, to obtain internal consistency. A coefficient of .864 suggests that the instrument was usable for data collection. Data were analysed using descriptive statistics and percentage.
Results: The result of the analysis indicated that a ban on direct sales of cigarettes to minors, open advertisement of tobacco products, and ban on smoking in public places, significantly influenced students' use of tobacco respectively.
Recommendations: Based on the results, it was recommended that government at all levels, should strictly enforce the ban on direct sales of cigarettes to minors; open advertisement of tobacco products through various advertorial channels; and ban on smoking in public places
