The present investigation was carried out in the San Vicente canton of the Manabí province in Ecuador, with the objective of analyzing the current problem of the habit of reading in society. To develop the research, the descriptive method was used and the following fundamental tools were applied: bibliographic review, documentary review, interviews, sampling, surveys, reliability and validity analysis, and brainstorming. For information processing and analysis, the SPSS 21 software for Windows and Excel were used. The main results obtained can be cited: The current problem of the habit of reading in the community was analyzed, a bibliographic review was carried out that theoretically supported the investigation, the scope of the investigation was defined, which includes the cantons of Sucre and San Vicente, all levels of education, the community, in a period of 3 months; The reading habit in the community under study was evaluated, the current state of the reading habit was diagnosed by typology, actions are proposed that will improve the reading habit in society