Can Large Language Models emulate an inductive Thematic Analysis of semi-structured interviews? An exploration and provocation on the limits of the approach and the model

Abstract

Large Language Models (LLMs) have emerged as powerful generative Artificial Intelligence solutions which can be applied to several fields and areas of work. This paper presents results and reflection of an experiment done to use the model GPT 3.5-Turbo to emulate some aspects of an inductive Thematic Analysis. Previous research on this subject has largely worked on conducting deductive analysis. Thematic Analysis is a qualitative method for analysis commonly used in social sciences and it is based on interpretations made by the human analyst(s) and the identification of explicit and latent meanings in qualitative data. Attempting an analysis based on human interpretation with an LLM clearly is a provocation but also a way to learn something about how these systems can or cannot be used in qualitative research. The paper presents the motivations for attempting this emulation, it reflects on how the six steps to a Thematic Analysis proposed by Braun and Clarke can at least partially be reproduced with the LLM and it also reflects on what are the outputs produced by the model. The paper used two existing datasets of open access semi-structured interviews, previously analysed with Thematic Analysis by other researchers. It used the previously produced analysis (and the related themes) to compare with the results produced by the LLM. The results show that the model can infer at least partially some of the main Themes. The objective of the paper is not to replace human analysts in qualitative analysis but to learn if some elements of LLM data manipulation can to an extent be of support for qualitative research