Project Management Institute - Research & Academic Conference (PMI RAC)
Abstract
Developing countries, such as India, look towards massive investments in infrastructure
megaprojects to achieve their development goals quickly. However, megaprojects are plagued with
failures and inefficiencies often due to the project’s inability to handle external stakeholders such
as project community. Project communities are the end users of the project, are most
inconvenienced by the project, and they hold significant potential to stop the project by asking a
democratically elected government to do so. In this context, we seek to understand how a metro
rail megaproject in India manages their project community through visible and invisible strategies
using an in-depth case study. The organizational power theories of the dimensions of power theory
and the circuit of power theory are used to explain these strategies. The research draws on data
from 30 semi-structured interviews with the project team and five years of social media data
comprising 640 Tweets. A Grounded theory method is used to find the visible, invisible strategies
and their relation between each other. The results show that invisible strategies depend on visible
strategies by relying on the adaptations made for the community and the visible strategies depend
on the invisible strategies by relying on the changed preferences of the project community. The
findings have contributions to theory and practice of managing project community in infrastructure
megaprojects