The Influence of market orientation, Innovation, and Entrepreneurial competence on competitiveness and Performance of Small And medium Enterprises of Silk weaving Industry

Abstract

This study is designed to examine and analyze the influence of market orientation, innovation, and entrepreneurial competence on competitiveness and performance of Small and Medium Enterprises (SMEs) of silk weaving industry in Wajo Regency, South Sulawesi Province (Indonesia). The populations in this study are 154 owners or managers of silk weaving industry in Wajo District, in which the return rate is 63.64%. The convenience sampling technique is used in which the number of the sample is 98 owners or managers. The results of the PLS Warp analysis which is 5.0 provide evidence that market orientation, innovation, and entrepreneurial competence affect competitiveness significantly. However, market orientation and innovation have no significant effect on SMEs performance. The high competence of entrepreneurs is proven to improve the performance of SMEs same with high competitiveness

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