Proceedings of International Conference on Management in Emerging Markets (ICMEM) SBM ITB
Abstract
Maternal and Child health data report by Community health workers (CHW) is still using paper manually. Consequently, it creates delays in policymaking and implementation. Therefore, the iPosyandu application as developed presenting as a digital health platform in helping CHW store the data online. Despite the benefits of iPosyandu, CHW is still reluctant to use this application. Hence, this study aims to analyze the strategies that can be used to improve the acceptance of the iPosyandu in CHW based on a service science perspective. Service science of value co-creation was chosen as a strategy to create a model of CHW acceptance. By conducting focus group discussions, this study engages the participation of CHW and other relevant stakeholders to explore and develop the strategic processes. The result found the need for government policy support for digitalization in CHW and develop the platform, both in platform regulations and application readiness. After all, digitization in CHW can make stakeholders easier to monitor and more responsive to formulate health policies.Keywords: Community health worker (CHW), iPosyandu, Service Science, Digitalizatio
