One of the biggest challenges media businesses are facing is the redefinition of distribution and consumption patterns, shifting from traditional channels such as print, real time radio and TV to online, including digital formats like on-demand videos and podcasts.
This digital revolution demands media workers and managers to consider a change from the former one-size-fits-all business model to a panoply of tailor-made models.info:eu-repo/semantics/publishedVersio