'Middle East Technical University, Faculty of Architecture'
Abstract
In today‘s world, knowledge is the most powerful factor for the success of the organizations. One of the most important resources to reach this knowledge is the huge data stored in their databases. In the analysis of this data, DM techniques are essentially used. In this thesis, firstly, a comprehensive literature review on DM techniques for the quality improvement in manufacturing is presented. Then one of these techniques is applied on a case study. In the case study, the customer quality perception data for driver seat quality is analyzed. Decision tree approach is implemented to identify the most influential variables on the satisfaction of customers regarding the comfort of the driver seat. Results obtained are compared to those of logistic regression analysis implemented in another study.M.S. - Master of Scienc
