Methods for Predicting Prospective Needs for Specific Product Types

Abstract

The paper proposes a method for determining the future needs of the market in helicopter technology. Its feature is the construction of a forecast for the quantitative values of helicopter supplies in a specific market segment based on the generated list of indicators and factors affecting demand. The method allows us to evaluate and determine the potential market share available in the future for the manufacturer, which is necessary to set the optimal performance of the production program and when planning production as a whole. The described method can also be applied to other complex high-tech products. Its flexibility allows for some adaptation in terms of clarifying the list of indicators and factors affecting the dynamics of market demand for specific products