The aims of this study were: To find out l) Citrus marketing channels. The location of the research was carried out intentionally in Selorejo Village. Random Sampling Method for farmers and to determine respondents from marketing institutions using snow ball sampling. The data analysis method used in this research is to use descriptive analysis method to identify a description of the functions of marketing channels. The results of this study indicate that, in Selorejo Village there are three marketing channels of the three existing marketing channels, the most efficient marketing channel is marketing channel III. it can be seen that the smallest margin on channel III is Rp. 4.750/kg. and channel II of Rp. 4.757 / kg, channel I of 4.917 / kg. The share of efficient farmers in channel III is 64.15%, it can be seen from the largest share in channel III, while channel II is 63.12%, and channel I is 62.70%
