In the near future the majority of the workforce globally will be covered by Generation Y
employees. The unique characteristics of this generation’s working values and the differences
that appear compared to other generations, have led researchers to investigate this
generational cohort for many purposes.
This thesis examines the ways in which Generation Y employees in resort hotels are motivated
in Greece. The research aimed at providing the commissioning company, Lindian
Village, with valuable insights that may have allowed it to use this information as guidance
in the pursuance of improving the practices that lead in increased motivation.
With regard to the aim of the thesis and the importance it may hold as guidance for the
commissioner, a theoretical framework was put together to understand the three subjects,
which composed are shaping the research question. Furthermore, the design and execution
of a qualitative research through semi-structured interviews added a valuable amount
of personal insights that justify the theory analysed in the thesis and the aim of the research.
The key findings of the study showed that the employees’ motivation is increased by several
intrinsic and extrinsic factors such as the personal advancement, the recognition of
one’s effort, the competitive salary and the status derived from the position
