Introduction

Abstract

We are pleased to present to the readers of the Scientific Annals of Economics and Business (SAEB) this special issue dedicated to the 1st Workshop on Popular Cultural Economics and Management (WPCEM) organized by the Escuela Universitaria de Osuna-Universidad de Sevilla (Spain) and Pontificia Universidad Javieriana Cali (Colombia) on June 2021. The Workshop aims to discuss the contributions of academic research in economics and management, to the analysis and strengthening of the sectors and activities that integrate local and popular culture. The local and popular adjectives refer to the fact that these sectors and activities, for the most part, come from intangible heritage accumulated in the communities, with strong roots in their territories. The articles stand out for their theoretical and empirical quality. We also want to highlight the variety of the papers where you can observe different perspectives of the Popular Culture developed by a group of researchers from Europe and America

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