This thesis analyses the phenomenon of exotic tourism, which has been expanding into Central Europe and has been adapting since the beginning of the new millennium. The specific essence of this form of tourism is organizing trips to Latin American countries where the main goal is to participate in traditional rituals organized directly by the locals of the Amazon, the neo-shamans, or members of the syncretic churches. The thesis is divided into theoretical and research parts. The theoretical part deals with the history of the Amazon, what exotic tourism is and how it penetrated the Czech Republic. The research part is based on 14 pre-recorded semi-structured interviews with respondents who have immediate experience with Amazonian traditional medicine. The aim of this work is to find out what manifestations of tourism Czech travellers encounter in the Amazon, specifically to analyse their experiences with the use of ayahuasca and tobacco, analyse the extension and adaptation of this medicine in the Czech Republic, as well as to evaluate the therapeutic potential of these products, as well