research

GDPR and E-Commerce

Abstract

Creative sector companies are likely to be significantly impacted by data protection laws particularly given the fact that they are likely to store, analyse and transfer personal data as part of their day to day operations. This review looks at two general areas that will impact companies i) The new General Data Protection Regulation (‘GDPR’) – the largest overall change in data protection laws in 20 years. This is on most international companies’ agenda’s particularly given the large fines that will accompany it; and ii) Data transfers – the restrictions regarding data transfers inside and outside the EU – which may particularly be complicated post - Brexit. This specific restriction (which applied under previous laws as well as GDPR) creates complexities to global companies and could potentially be further complicated as a result of Brexit

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