A.Neely

C. K.Prahalad

D. J.Teece

D.Andriessen

D.Wood

G.Hamel

G.Roos

G.Schiuma

H.Itami

J. C.Spender

J. D.Novak

J. D.Sterman

J. H.Daum

J. H.Larkin

J.Liebowitz

J.Mills

J.Roos

M.Boisot

R. E.Freeman

R. M.Grant

R. S.Kaplan

R.Sanchez

T. L.Saaty

T.Buzan

Nowadays knowledge assets are widely recognized as organizational resources that play a pivotal role in company’s value creation. However the mechanisms through which these assets take part in value creation are not yet well understood. This critical issue must be faced to enable managers to make better informed decisions with regard to knowledge assets allocation and management. This chapter describes a methodology aimed both to identify a company’s knowledge assets that significantly contribute to create value and analyze how these assets, through cause-and-effect mechanisms, activate value creation dynamics. The proposed methodology draws upon cognitive mapping principles and gathers insights from the strategic management literature. Moreover, it is based on the application of multicriteria decision support methods. The chapter presents three illustrative case examples that show how the proposed methodology can be applied in practice.</jats:p

Daniela Carlucci

Giovanni Schiuma

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A Knowledge Assets Mapping Methodology to View Organizational Knowledge-Based Value Creation Dynamics

A Knowledge Assets Mapping Methodology to View Organizational Knowledge-Based Value Creation Dynamics

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