Kellberg, Kathrine

Vesth, Mille

Villadsen, Serina Jessica Tamara

Research has shown that many patients are infected with nosocomial infections when admitted to the hospital. This paper investigates how the poor hand hygiene at Cardiology Department section B75 at Zealand University hospital - Roskilde, can be improved through communicative aspects and tools from nudging. Through observations we sought to identify which factors are responsible for the behavioural problems that lead to the poor hygiene at the hospital. We wished to confirm or invalidate our hypothesis that behavioural problems can be improved through a diagnosis of various behavioural patterns. Our observations are based on the economist Richard H. Thaler and jur. Professor Cass R. Sunstein's depiction of Humans and Econs, respectively, and are supplemented by psychologist Daniel Kahneman's understanding of the cognitive processes human beings experience. We conducted four different experiments in relation to our project excluding the control baseline; information intervention, self-regulation intervention, attention intervention and a combination. Through our experiments we can conclude that the most effective nudge is sought through a supplement to the existing communicative effort. However this depends on whether the nudge guides the user to a course of action. <br/

Hænderne op under spritten - Adfærdspåvirkning på Kardiologisk Afdeling, Sjælland Universitetshospital - Roskilde

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