Top management capabilities and performance of halal product

Abstract

Purpose – The purpose of this study is to investigate the influence of top management capabilities inclusiveof global mindset (GM), foreign knowledge (FK) and international firm performance (IP).Design/methodology/approach – This paper opted for a descriptive study using structuredquestionnaires involving 118 Malaysian small medium enterprises (SMEs) that are currently marketing theirproducts abroad with halal JAKIM certification. Multiple regression analysis was applied to test the influenceof the two variables on international performance.Findings – The findings revealed both GM and FK significantly influence IP, which is crucial to overcomeSMEs’ resistance to go international.Research limitations/implications – This study only focusses on the niche market which is halalexport product, thus the findings may not be generalized to other sectors. Furthermore, the firm size mightalso influence the significant contribution of top management.Originality/value – This paper is a part of ongoing study of internal capabilities and international firmperformance among SMEs halal product manufacturers in developing countries

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