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Segmentation of Shoppers using their Behavioral Patterns Based on Store Images
Authors
Bearden William O.
De Sarbo Wayne S.
+24Â more
Doyle Peter
Gentry James W.
Hansen Robert A.
Hildebrandt Lutz
Hortman Sandra McCurley
Howell Roy D.
Hruschka H.
Jan-Benedict E.
Kamakura Wagner A.
Korgaonkar P. K.
Malhotra Naresh K.
Marks Ronald B.
Mazursky David
Ronald E Frank
Rosenbloom Bert
Samli A. Coskun
Schiffman Leon G.
Sinha P. K.
Srivastava Rajendran K
Tantiwong Duangtip
Verhallen Theo M. M.
Wedel Michel
Wind Yoram
Xie X.
Publication date
Publisher
'SAGE Publications'
Doi
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info:doi/10.1177%2F09732470100...
Last time updated on 15/03/2021