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A Study of Local Television Channels’ Brand Communication Strategies in China
Authors
강수정
김여라
+15 more
김영욱
김정현
김정현
손상범
심미선
심성욱
안주아
양문희
오미영
윤해진
윤홍근
이수범
이준웅
전종우
최양호
Publication date
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'Brand Design Association of Korea'
Doi
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info:doi/10.18852%2Fbdak.2014....
Last time updated on 12/02/2021